{"id":41741,"date":"2019-02-13T14:17:00","date_gmt":"2019-02-13T13:17:00","guid":{"rendered":"https:\/\/easyscreen.tv\/uncategorized\/10-tips-voor-effectieve-narrowcasting\/"},"modified":"2023-10-06T10:06:05","modified_gmt":"2023-10-06T09:06:05","slug":"10-tips-for-effective-digital-signage","status":"publish","type":"post","link":"https:\/\/easyscreen.tv\/en\/blog\/10-tips-for-effective-digital-signage\/","title":{"rendered":"10 Tips for Effective Digital Signage"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"41741\" class=\"elementor elementor-41741 elementor-41729\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5019d27e elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5019d27e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6eb006b1\" data-id=\"6eb006b1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-62f152c9 elementor-widget elementor-widget-heading\" data-id=\"62f152c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">10 Tips for Effective Digital Signage<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f773f70 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f773f70\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-543be663\" data-id=\"543be663\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-46abdd98 elementor-widget elementor-widget-text-editor\" data-id=\"46abdd98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-7089 size-full\" title=\"10 tips for effective digital signage\" src=\"https:\/\/easyscreen.tv\/wp-content\/uploads\/2019\/01\/Screen-Shot-2019-01-14-at-13.06.25.png\" alt=\"10 tips for effective digital signage\" width=\"1024\" height=\"452\" srcset=\"https:\/\/easyscreen.tv\/wp-content\/uploads\/2019\/01\/Screen-Shot-2019-01-14-at-13.06.25.png 1024w, https:\/\/easyscreen.tv\/wp-content\/uploads\/2019\/01\/Screen-Shot-2019-01-14-at-13.06.25-768x339.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/h2><h2>\u00a0<\/h2><h2>How do you make sure your message is heard?<\/h2><p>From medical practice to health care institution, from office to factory, from school to university, from the fitness center or retail chain to hotel, bar, or restaurant. Wherever you work, digital signage makes the difference when it comes to internal and external communication. All you have to do is follow these tips for effective digital signage.<\/p><h2><span style=\"font-size: 14pt;\">1. Know your target market<\/span><\/h2><p>Our first digital signage tip is to make sure you know who you trying to reach. How about employees introduce a colleague or deliver information about a product? Or maybe the general public, to point out offers or changing opening hours? You can also inform and entertain people while they wait, communicate the availability of meeting rooms, or welcome and direct. Everything is possible.<\/p><h2><span style=\"font-size: 14pt;\">2. Choose the right hardware<\/span><\/h2><p><img decoding=\"async\" class=\"alignnone size-full wp-image-10492\" src=\"https:\/\/easyscreen.tv\/wp-content\/uploads\/2018\/06\/linkedin-background3-3.jpg\" alt=\"digital signage tips - why is it so popular\" width=\"1584\" height=\"396\" \/><\/p><p>Digital signage screens are available in all shapes and sizes. In your store, you can place a small one next to a product to demonstrate it and give details. On the other hand, a complete video wall is also always fun. In both cases, it is wise to opt for the latest generation of LED screens. Robust, extremely economical, durable. Fast and changing images are displayed sharply and clearly. Something else to consider is where you place them exactly. Consider the effect of sunlight, reading distance, and frequent walking routes.<\/p><h2><span style=\"font-size: 14pt;\">3. Choose the right software<\/span><\/h2><p>You can create content and programs yourself with Easyscreen\u2019s industry-leading digital signage platform. Nice and simple to work with. Easy to understand. Get the results that you\u2019re looking for. With the license, you\u2019ll get a lot of features and beautiful designs. Plus, we are always available if you have any questions. And the price? Because we already have so many loyal customers, we can keep it affordable.<\/p><h2><span style=\"font-size: 14pt;\">4. Get us to help you<\/span><\/h2><p>Easyscreen\u2019s digital signage platform is the ideal way to improve your internal and external communications yourself. You are in control. But you always have the option of turning to us for help. Custom digital signage made easy! We have extensive experience in the field of technology, content, and design. We can create the templates you want. Just say the word and we\u2019ll get to work for you.<\/p><h2><span style=\"font-size: 14pt;\">5. Stay with the times<\/span><\/h2><p>If you decide to get involved with Easyscreen\u2019s digital signage system, make sure you get the most out of it. Customers, visitors, employees, and other passers-by only stand out if they feel engaged with what you offer to them. This means that you have to be current. News must be informative. Data must be correct. Offers must be valid. In short, stay focused on the content.<\/p><h2><span style=\"font-size: 14pt;\">6. Focus your people<\/span><\/h2><p>Digital signage can do a lot. Entertain. Transfer information. Stimulate interest in your products or services. What digital signage cannot do is replace employees. For example, store staff must be alert to a customer who is interested in the content. They must be there to ask if they want a demonstration of the corresponding product. That combination of technology and the human factor is essential.<\/p><h2><span style=\"font-size: 14pt;\">7. Use social media<\/span><\/h2><p><img decoding=\"async\" class=\"alignnone size-full wp-image-8647\" src=\"https:\/\/easyscreen.tv\/wp-content\/uploads\/2019\/03\/Digital-signage-social-media-1.jpg\" alt=\"digital signage is used to create an opportunity to share social media\" width=\"396\" height=\"231\" \/><\/p><p>A very important digital signage tip, you can add all kinds of elements to your digital signage with Easyscreen. Think about YouTube movies, the weather forecast, sports, and other news, for example via nu.nl. But also what you do as an organization on social media. Facebook, Twitter, Instagram, and others. Put your latest posts from these sites on your screens and you\u2019ll make your content and programs extra lively and up-to-date. You\u2019ll receive all of the necessary links with Easyscreen.<\/p><h2>\u00a0<\/h2><h2><span style=\"font-size: 14pt;\">8. Think about interactivity<\/span><\/h2><p>Digital signage is inherently interactive already, especially if you\u2019re involving social media. But there\u2019s also the opportunity to make your digital signage completely interactive. Thanks to the use of touchscreens, your target group can find its way through the entertainment, information, or promotion that you make available. If the screen is not used for a while, the system switches to clear content or programs.<\/p><h2>\u00a0<\/h2><h2><span style=\"font-size: 14pt;\">9. Go outside<\/span><\/h2><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8657\" src=\"https:\/\/easyscreen.tv\/wp-content\/uploads\/2019\/03\/Outdoor-digital-signage.png\" alt=\"Outdoor digital signage\" width=\"480\" height=\"489\" \/><\/p><p>Digital Signage is very effective in-store and indoor generally. But have you ever thought of the outdoor? At museums, you can give a preview of an exhibition. You can advertise your sandwiches at lunchtime. During the evening rush hour, you can provide commuters with public transport information. These are only a few examples of the myriad possibilities \u2013 be creative! One thing is for sure\u2026 that digital signage in public spaces is the most effective means of drawing people\u2019s attention away from their mobiles and conversations.<\/p><h2>\u00a0<\/h2><h2>10. Grab your chance<\/h2><p>In the Netherlands alone, there are now more than 24,000 entrepreneurs using digital signage. More than 33% of consumers like to watch an in-store video. And no less than one-third of that leads to a purchase, without a salesman. Digital signage is not just a purchase for your company \u2013 it\u2019s an investment! And one that\u2019ll pay itself off over and over.<\/p><p>With these digital signage tips in mind, are you ready to get started? <strong>Then find out more. Call or email us for an appointment \u2013 we\u2019ll be happy to talk to you.<\/strong><\/p><h2>\u00a0<\/h2><h2>\u00a0<\/h2><h2>Easyscreen: One-stop-shop Digital Signage Software<\/h2><h2><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10360\" src=\"https:\/\/easyscreen.tv\/wp-content\/uploads\/2018\/06\/easyscreen-3.0.jpg\" alt=\"easyscreen digital signage software\" width=\"1000\" height=\"733\" srcset=\"https:\/\/easyscreen.tv\/wp-content\/uploads\/2018\/06\/easyscreen-3.0.jpg 1000w, https:\/\/easyscreen.tv\/wp-content\/uploads\/2018\/06\/easyscreen-3.0-768x563.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/h2><p>Here at Easyscreen, we are a one-stop-shop. So we can help you every step of the way. We can provide you with your digital signage displays and media players, but also much more. We supply you with our platform\u2019s content creation and management software and then take care of installation and maintenance.<\/p><p>Want to know more about digital signage? Read our <a href=\"https:\/\/easyscreen.tv\/en\/what-is-digital-signage\/\">full guide to digital signage<\/a><\/p><h2>\u00a0<\/h2><h2>Free Digital Signage Software Demo<\/h2><p>We are confident that your company will experience the benefits of digital signage with our software and help, just like our other customers across many industries already do. That&#8217;s why we offer a free trial.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>10 Tips for Effective Digital Signage \u00a0 How do you make sure your message is heard? From medical practice to health care institution, from office to factory, from school to university, from the fitness center or retail chain to hotel, bar, or restaurant. Wherever you work, digital signage makes the difference when it comes to [&hellip;]<\/p>\n","protected":false},"author":28,"featured_media":7089,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1078],"tags":[],"class_list":["post-41741","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>10 Tips for Effective Digital Signage Today - Easyscreen.tv<\/title>\n<meta name=\"description\" content=\"Do you want tips for effective digital signage? Here&#039;s 10 valuable tips to improve your internal and external communications in one go. Go to our blog now.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/easyscreen.tv\/en\/blog\/10-tips-for-effective-digital-signage\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"10 Tips for Effective Digital Signage Today - Easyscreen.tv\" \/>\n<meta property=\"og:description\" content=\"Do you want tips for effective digital signage? Here&#039;s 10 valuable tips to improve your internal and external communications in one go. 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