{"id":41149,"date":"2020-08-09T11:12:00","date_gmt":"2020-08-09T10:12:00","guid":{"rendered":"https:\/\/easyscreen.tv\/sin-categorizar\/adverteren-winkelcentra\/"},"modified":"2026-02-17T12:55:33","modified_gmt":"2026-02-17T11:55:33","slug":"publicidad-en-centros-comerciales","status":"publish","type":"post","link":"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/","title":{"rendered":"Centros comerciales con Digital Signage para atraer m\u00e1s clientes"},"content":{"rendered":"\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Centros comerciales con Digital Signage para atraer m\u00e1s clientes<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Un centro comercial es un espacio donde, d\u00eda a d\u00eda, acuden muchas personas a adquirir determinados productos y servicios; realizar una buena estrategia promocional es esencial para <\/span>vender m\u00e1s <\/b>de tus productos o servicios de la mejor manera. Por eso, en este <\/span>post <\/span><\/i>te vamos a contar c\u00f3mo hacer publicidad en centros comerciales y c\u00f3mo beneficiarte de la carteler\u00eda digital<\/a>.<\/span><\/p>

\"publicidad<\/p>

\u00a0<\/h2>

Claves para hacer publicidad en centros comerciales<\/span><\/h2>

A continuaci\u00f3n te mostramos las <\/span>claves que debes tener en cuenta<\/b> para desarrollar tu publicidad en los centros comerciales.<\/span><\/p>

  • Entorno<\/b>: se suele tratar de un espacio humanizado y multicanal, con un cliente que quiere la informaci\u00f3n de forma inmediata.<\/span><\/li>
  • No solo se valora la marca<\/b>: tambi\u00e9n se tiene en cuenta el entorno, el respeto por el medio ambiente y la conciencia social; por ese motivo, las empresas que realizan acciones de Responsabilidad Social Corporativa (RSC) est\u00e1n mejor valoradas.<\/span><\/li>
  • Cliente<\/b>: es una persona, por lo que debes establecer un di\u00e1logo con \u00e9l. De esta forma, podr\u00e1s comunicar mejor tu mensaje y el usuario tendr\u00e1 una percepci\u00f3n positiva de tu negocio; adem\u00e1s, es importante que le ofrezcas una experiencia de compra alejada de la competencia y del comercio online.<\/span><\/li>
  • Carteler\u00eda\u00a0 digital potente<\/b>: se trata del medio de comunicaci\u00f3n visual m\u00e1s recomendado y con m\u00e1s potencia para transferir la informaci\u00f3n. Su funci\u00f3n es dirigirse a un p\u00fablico espec\u00edfico, con informaci\u00f3n y entretenimiento personalizado en funci\u00f3n del lugar y la hora.\u00a0<\/span><\/li>
  • Mensaje reconocible<\/b>: calidad antes que cantidad; debes crear un mensaje con el que diferenciarte de tu competencia y que tus potenciales clientes recuerden siempre.<\/span><\/li>
  • Acciones para potenciar la recopilaci\u00f3n masiva de datos<\/b>: puedes optimizar todas las estrategias de comunicaci\u00f3n y marketing de tu empresa; adem\u00e1s, puedes analizar el comportamiento de los clientes de forma inmediata.<\/span><\/li>
  • El p\u00fablico familiar es elemental<\/b>: los clubes de fidelizaci\u00f3n infantil son una gran estrategia para generar un v\u00ednculo con los m\u00e1s peque\u00f1os y que, de este modo, est\u00e9n deseando volver a tu negocio.<\/span><\/li>
  • Acciones promocionales que enganchen<\/b>: pensadas para llamar la atenci\u00f3n del p\u00fablico objetivo que te interesa en cada momento.<\/span><\/li><\/ul>

    C\u00f3mo hacer el reparto publicitario<\/span><\/h2>

    Lo primero que debes analizar antes de hacer publicidad en centros comerciales es <\/span>cu\u00e1l es tu p\u00fablico objetivo concreto<\/b>; es decir, los usuarios a los que quieres acercarte y que sean tus principales clientes.<\/span><\/p>

    Cuando lo tengas, tienes que hacer un <\/span>estudio detallado sobre el tipo de consumidor<\/b> que acude a cada centro comercial, a qu\u00e9 hora lo hace cada perfil, en qu\u00e9 fechas suelen acudir m\u00e1s o por qu\u00e9 entradas lo hacen.<\/span><\/p>

    Cuando ya hayas recopilado toda esa informaci\u00f3n, puedes elegir el <\/span>soporte en el que deseas promocionar tu negocio<\/b> y elaborar un mensaje; este debe ser directo, llamativo y claro.<\/span><\/p>

    Seg\u00fan un estudio realizado por la Academia de Cultura, Mercado y Medios de Alemania, las pantallas de publicidad de los centros comerciales son consideradas por los usuarios como <\/span>m\u00e1s atractivas y como una fuente de inspiraci\u00f3n<\/b>; es decir, son ideales para construir una marca, promocionar productos y captar nuevos clientes.<\/span><\/p>

    Adem\u00e1s, los clientes est\u00e1n <\/span>m\u00e1s abiertos a la publicidad<\/b> en los centros comerciales y consideran estos espacios como lugares ideales para el uso de los anuncios publicitarios.<\/span><\/p>

    Despu\u00e9s, tienes que contar con la ayuda de los <\/span>mejores profesionales<\/b>, para que puedan elaborar tu mensaje y te ofrezcan los mejores resultados; da igual si se trata de un flyer o de un plasma, ellos ser\u00e1n capaces de transmitir tu informaci\u00f3n de la mejor forma posible.<\/span><\/p>

    En definitiva, para hacer publicidad en centros comerciales lo primero que debes tener en cuenta es<\/span> cu\u00e1l es tu p\u00fablico objetivo<\/b> y conocer detalladamente toda la informaci\u00f3n relacionada con el centro comercial y tus posibles clientes.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

    Un centro comercial es un espacio donde, d\u00eda a d\u00eda, acuden muchas personas a adquirir determinados productos y servicios; realizar una buena estrategia promocional es esencial para vender m\u00e1s de tus productos o servicios de la mejor manera. Por eso, en este post te vamos a contar c\u00f3mo hacer publicidad en centros comerciales y c\u00f3mo […]<\/p>\n","protected":false},"author":28,"featured_media":28896,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1082],"tags":[],"class_list":["post-41149","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"\nCentros comerciales con Digital Signage para atraer m\u00e1s clientes<\/title>\n<meta name=\"description\" content=\"Conoce c\u00f3mo mejorar tu negocio con la carteler\u00eda digital de EasyScreen. Crea tu propio contenido para mostrar en centros comerciales\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Centros comerciales con Digital Signage para atraer m\u00e1s clientes\" \/>\n<meta property=\"og:description\" content=\"Conoce c\u00f3mo mejorar tu negocio con la carteler\u00eda digital de EasyScreen. Crea tu propio contenido para mostrar en centros comerciales\" \/>\n<meta property=\"og:url\" content=\"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/\" \/>\n<meta property=\"og:site_name\" content=\"Easyscreen.tv\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/nl-nl.facebook.com\/easyscreentv\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-08-09T10:12:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-17T11:55:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/easyscreen.tv\/wp-content\/uploads\/2020\/08\/Screenshot-2021-04-19-at-12.09.24.png\" \/>\n\t<meta property=\"og:image:width\" content=\"712\" \/>\n\t<meta property=\"og:image:height\" content=\"472\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Hau Nguyen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@easyscreen_tv\" \/>\n<meta name=\"twitter:site\" content=\"@easyscreen_tv\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Hau Nguyen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/\"},\"author\":{\"name\":\"Hau Nguyen\",\"@id\":\"https:\/\/easyscreen.tv\/#\/schema\/person\/f55b4792fd4f96416bc9283d353b7335\"},\"headline\":\"Centros comerciales con Digital Signage para atraer m\u00e1s clientes\",\"datePublished\":\"2020-08-09T10:12:00+00:00\",\"dateModified\":\"2026-02-17T11:55:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/\"},\"wordCount\":669,\"publisher\":{\"@id\":\"https:\/\/easyscreen.tv\/#organization\"},\"image\":{\"@id\":\"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/easyscreen.tv\/wp-content\/uploads\/2020\/08\/Screenshot-2021-04-19-at-12.09.24.png\",\"articleSection\":[\"blog\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/\",\"url\":\"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/\",\"name\":\"Centros comerciales con Digital Signage para atraer m\u00e1s clientes\",\"isPartOf\":{\"@id\":\"https:\/\/easyscreen.tv\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/easyscreen.tv\/wp-content\/uploads\/2020\/08\/Screenshot-2021-04-19-at-12.09.24.png\",\"datePublished\":\"2020-08-09T10:12:00+00:00\",\"dateModified\":\"2026-02-17T11:55:33+00:00\",\"description\":\"Conoce c\u00f3mo mejorar tu negocio con la carteler\u00eda digital de EasyScreen. Crea tu propio contenido para mostrar en centros comerciales\",\"breadcrumb\":{\"@id\":\"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/#primaryimage\",\"url\":\"https:\/\/easyscreen.tv\/wp-content\/uploads\/2020\/08\/Screenshot-2021-04-19-at-12.09.24.png\",\"contentUrl\":\"https:\/\/easyscreen.tv\/wp-content\/uploads\/2020\/08\/Screenshot-2021-04-19-at-12.09.24.png\",\"width\":712,\"height\":472,\"caption\":\"etalageschermen in winkelcentra\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/easyscreen.tv\/es\/homepage\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Centros comerciales con Digital Signage para atraer m\u00e1s clientes\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/easyscreen.tv\/#website\",\"url\":\"https:\/\/easyscreen.tv\/\",\"name\":\"Easyscreen.tv\",\"description\":\"Narrowcasting & Digital Signage\",\"publisher\":{\"@id\":\"https:\/\/easyscreen.tv\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/easyscreen.tv\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/easyscreen.tv\/#organization\",\"name\":\"Easyscreen\",\"url\":\"https:\/\/easyscreen.tv\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/easyscreen.tv\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/easyscreen.tv\/wp-content\/uploads\/2019\/08\/Logo-Easyscreen.png\",\"contentUrl\":\"https:\/\/easyscreen.tv\/wp-content\/uploads\/2019\/08\/Logo-Easyscreen.png\",\"width\":192,\"height\":43,\"caption\":\"Easyscreen\"},\"image\":{\"@id\":\"https:\/\/easyscreen.tv\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/nl-nl.facebook.com\/easyscreentv\/\",\"https:\/\/x.com\/easyscreen_tv\",\"https:\/\/www.instagram.com\/easyscreen_narrowcasting\/\",\"https:\/\/www.linkedin.com\/company\/easyscreentv\/\",\"https:\/\/nl.pinterest.com\/easyscreentv\/\",\"https:\/\/www.youtube.com\/channel\/UC6tdp4wsQyyKsqqP1_WtVUw\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/easyscreen.tv\/#\/schema\/person\/f55b4792fd4f96416bc9283d353b7335\",\"name\":\"Hau Nguyen\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/c698564e3327a4e9b0c3457e09205071ce29078d7fd14ffb132523600c29d5d7?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/c698564e3327a4e9b0c3457e09205071ce29078d7fd14ffb132523600c29d5d7?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/c698564e3327a4e9b0c3457e09205071ce29078d7fd14ffb132523600c29d5d7?s=96&d=mm&r=g\",\"caption\":\"Hau Nguyen\"},\"url\":\"https:\/\/easyscreen.tv\/es\/author\/hau\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Centros comerciales con Digital Signage para atraer m\u00e1s clientes","description":"Conoce c\u00f3mo mejorar tu negocio con la carteler\u00eda digital de EasyScreen. Crea tu propio contenido para mostrar en centros comerciales","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/","og_locale":"es_ES","og_type":"article","og_title":"Centros comerciales con Digital Signage para atraer m\u00e1s clientes","og_description":"Conoce c\u00f3mo mejorar tu negocio con la carteler\u00eda digital de EasyScreen. Crea tu propio contenido para mostrar en centros comerciales","og_url":"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/","og_site_name":"Easyscreen.tv","article_publisher":"https:\/\/nl-nl.facebook.com\/easyscreentv\/","article_published_time":"2020-08-09T10:12:00+00:00","article_modified_time":"2026-02-17T11:55:33+00:00","og_image":[{"width":712,"height":472,"url":"https:\/\/easyscreen.tv\/wp-content\/uploads\/2020\/08\/Screenshot-2021-04-19-at-12.09.24.png","type":"image\/png"}],"author":"Hau Nguyen","twitter_card":"summary_large_image","twitter_creator":"@easyscreen_tv","twitter_site":"@easyscreen_tv","twitter_misc":{"Escrito por":"Hau Nguyen","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/#article","isPartOf":{"@id":"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/"},"author":{"name":"Hau Nguyen","@id":"https:\/\/easyscreen.tv\/#\/schema\/person\/f55b4792fd4f96416bc9283d353b7335"},"headline":"Centros comerciales con Digital Signage para atraer m\u00e1s clientes","datePublished":"2020-08-09T10:12:00+00:00","dateModified":"2026-02-17T11:55:33+00:00","mainEntityOfPage":{"@id":"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/"},"wordCount":669,"publisher":{"@id":"https:\/\/easyscreen.tv\/#organization"},"image":{"@id":"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/#primaryimage"},"thumbnailUrl":"https:\/\/easyscreen.tv\/wp-content\/uploads\/2020\/08\/Screenshot-2021-04-19-at-12.09.24.png","articleSection":["blog"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/","url":"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/","name":"Centros comerciales con Digital Signage para atraer m\u00e1s clientes","isPartOf":{"@id":"https:\/\/easyscreen.tv\/#website"},"primaryImageOfPage":{"@id":"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/#primaryimage"},"image":{"@id":"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/#primaryimage"},"thumbnailUrl":"https:\/\/easyscreen.tv\/wp-content\/uploads\/2020\/08\/Screenshot-2021-04-19-at-12.09.24.png","datePublished":"2020-08-09T10:12:00+00:00","dateModified":"2026-02-17T11:55:33+00:00","description":"Conoce c\u00f3mo mejorar tu negocio con la carteler\u00eda digital de EasyScreen. Crea tu propio contenido para mostrar en centros comerciales","breadcrumb":{"@id":"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/#primaryimage","url":"https:\/\/easyscreen.tv\/wp-content\/uploads\/2020\/08\/Screenshot-2021-04-19-at-12.09.24.png","contentUrl":"https:\/\/easyscreen.tv\/wp-content\/uploads\/2020\/08\/Screenshot-2021-04-19-at-12.09.24.png","width":712,"height":472,"caption":"etalageschermen in winkelcentra"},{"@type":"BreadcrumbList","@id":"https:\/\/easyscreen.tv\/es\/blog\/publicidad-en-centros-comerciales\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/easyscreen.tv\/es\/homepage\/"},{"@type":"ListItem","position":2,"name":"Centros comerciales con Digital Signage para atraer m\u00e1s clientes"}]},{"@type":"WebSite","@id":"https:\/\/easyscreen.tv\/#website","url":"https:\/\/easyscreen.tv\/","name":"Easyscreen.tv","description":"Narrowcasting & Digital Signage","publisher":{"@id":"https:\/\/easyscreen.tv\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/easyscreen.tv\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/easyscreen.tv\/#organization","name":"Easyscreen","url":"https:\/\/easyscreen.tv\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/easyscreen.tv\/#\/schema\/logo\/image\/","url":"https:\/\/easyscreen.tv\/wp-content\/uploads\/2019\/08\/Logo-Easyscreen.png","contentUrl":"https:\/\/easyscreen.tv\/wp-content\/uploads\/2019\/08\/Logo-Easyscreen.png","width":192,"height":43,"caption":"Easyscreen"},"image":{"@id":"https:\/\/easyscreen.tv\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/nl-nl.facebook.com\/easyscreentv\/","https:\/\/x.com\/easyscreen_tv","https:\/\/www.instagram.com\/easyscreen_narrowcasting\/","https:\/\/www.linkedin.com\/company\/easyscreentv\/","https:\/\/nl.pinterest.com\/easyscreentv\/","https:\/\/www.youtube.com\/channel\/UC6tdp4wsQyyKsqqP1_WtVUw"]},{"@type":"Person","@id":"https:\/\/easyscreen.tv\/#\/schema\/person\/f55b4792fd4f96416bc9283d353b7335","name":"Hau Nguyen","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/c698564e3327a4e9b0c3457e09205071ce29078d7fd14ffb132523600c29d5d7?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c698564e3327a4e9b0c3457e09205071ce29078d7fd14ffb132523600c29d5d7?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c698564e3327a4e9b0c3457e09205071ce29078d7fd14ffb132523600c29d5d7?s=96&d=mm&r=g","caption":"Hau Nguyen"},"url":"https:\/\/easyscreen.tv\/es\/author\/hau\/"}]}},"_links":{"self":[{"href":"https:\/\/easyscreen.tv\/es\/wp-json\/wp\/v2\/posts\/41149","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/easyscreen.tv\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/easyscreen.tv\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/easyscreen.tv\/es\/wp-json\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/easyscreen.tv\/es\/wp-json\/wp\/v2\/comments?post=41149"}],"version-history":[{"count":10,"href":"https:\/\/easyscreen.tv\/es\/wp-json\/wp\/v2\/posts\/41149\/revisions"}],"predecessor-version":[{"id":89432,"href":"https:\/\/easyscreen.tv\/es\/wp-json\/wp\/v2\/posts\/41149\/revisions\/89432"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/easyscreen.tv\/es\/wp-json\/wp\/v2\/media\/28896"}],"wp:attachment":[{"href":"https:\/\/easyscreen.tv\/es\/wp-json\/wp\/v2\/media?parent=41149"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/easyscreen.tv\/es\/wp-json\/wp\/v2\/categories?post=41149"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/easyscreen.tv\/es\/wp-json\/wp\/v2\/tags?post=41149"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}