{"id":59702,"date":"2020-09-08T09:46:00","date_gmt":"2020-09-08T08:46:00","guid":{"rendered":"https:\/\/easyscreen.tv\/uncategorized-mx\/interactieve-schermen\/"},"modified":"2024-03-26T13:37:34","modified_gmt":"2024-03-26T12:37:34","slug":"escaparate-interactivo","status":"publish","type":"post","link":"https:\/\/easyscreen.tv\/mx\/blog\/escaparate-interactivo\/","title":{"rendered":"Ventajas de tener un escaparate interactivo"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"59702\" class=\"elementor elementor-59702 elementor-41272\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7f3c8e7c elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7f3c8e7c\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-42fbf4ac\" data-id=\"42fbf4ac\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3ab24b87 elementor-widget elementor-widget-heading\" data-id=\"3ab24b87\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ventajas de tener un escaparate interactivo\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-46442edb elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"46442edb\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-472c289e\" data-id=\"472c289e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-72b1b8b4 elementor-widget elementor-widget-text-editor\" data-id=\"72b1b8b4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Captar la atenci\u00f3n de los potenciales clientes es uno de los principales objetivos de cualquier negocio; instalar un\u00a0<strong>escaparate interactivo<\/strong>\u00a0es uno de los<strong>\u00a0recursos m\u00e1s recomendados\u00a0<\/strong>para conseguirlo. En EasyScreen somos expertos en\u00a0<a href=\"https:\/\/www.easyscreen.tv\/mx\/software-senalizacion-digital-2\/\" target=\"_blank\" rel=\"noopener noreferrer\">carteler\u00eda digital<\/a>\u00a0y por ello conocemos bien las ventajas de contar con esta tecnolog\u00eda en los negocios.<\/p><p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-21799\" src=\"https:\/\/easyscreen.tv\/wp-content\/uploads\/2020\/09\/ventajas-escaparate-interactivo.jpg\" sizes=\"(max-width: 1200px) 100vw, 1200px\" srcset=\"https:\/\/staging.easyscreen.tv\/wp-content\/uploads\/2020\/09\/ventajas-escaparate-interactivo.jpg 1200w, https:\/\/staging.easyscreen.tv\/wp-content\/uploads\/2020\/09\/ventajas-escaparate-interactivo-768x512.jpg 768w\" alt=\"escaparate interactivo\" width=\"1200\" height=\"800\" \/><\/p><h2>\u00a0<\/h2><h2>\u00bfQu\u00e9 es un escaparate interactivo?<\/h2><p>Un\u00a0<strong>escaparate interactivo<\/strong>\u00a0es un dispositivo electr\u00f3nico que<strong>\u00a0incluye tecnolog\u00eda t\u00e1ctil<\/strong>; este elemento permite utilizar el escaparate de tu local para mostrar todo tipo de contenidos, a trav\u00e9s de la interacci\u00f3n, de forma din\u00e1mica, atractiva y eficaz.<\/p><p>\u00a0<\/p><p>Esta herramienta es una de las\u00a0<strong>m\u00e1s innovadoras del sector<\/strong>, ya que permite promocionar tus productos o servicios y ofrece un conjunto ilimitado de recursos. Un escaparate interactivo se puede<strong>\u00a0utilizar de muchas formas<\/strong>; estas son algunas de ellas:<\/p><ol><li>Decoraci\u00f3n de interiores o halls.<\/li><li>Se\u00f1alizaci\u00f3n y puntos de comunicaci\u00f3n.<\/li><li><strong>Merchandising visual<\/strong>.<\/li><li>Sistemas audiovisuales en centros comerciales.<\/li><li>Stands para ferias y congresos.<\/li><\/ol><h3>Objetivos<\/h3><p>A continuaci\u00f3n te mostramos los<strong>\u00a0principales objetivos\u00a0<\/strong>por los que es recomendable instalar un escaparate interactivo.<\/p><ul><li>Otorgar un mayor impacto publicitario y un mejor servicio a los clientes.<\/li><li>Ofrecer una comunicaci\u00f3n bidireccional, donde las dos partes son emisores y receptores.<\/li><li>Mostrar las ventajas de los productos y servicios de tu empresa y de tus productos o servicios.<\/li><\/ul><p>Una de las\u00a0<strong>principales caracter\u00edsticas<\/strong>\u00a0de este tipo de\u00a0<a href=\"https:\/\/www.easyscreen.tv\/mx\/blog\/escaparates-de-tienda\/\" target=\"_blank\" rel=\"noopener noreferrer\">escaparates de tienda<\/a>\u00a0es que permiten que cualquier persona disponga de toda la informaci\u00f3n que necesita; del mismo modo, puedes obtener datos de gran utilidad, como las preferencias de tus usuarios, y realizar estudios de mercado muy econ\u00f3micos.<\/p><h3>\u00bfPara qui\u00e9n va dirigido?<\/h3><p>Los escaparates interactivos est\u00e1n pensados para\u00a0<strong>todo tipo de empresas<\/strong>, especialmente las que te mostramos a continuaci\u00f3n:<\/p><ol><li>Agencias de viajes.<\/li><li>Tiendas de moda.<\/li><li>Oficinas de turismo.<\/li><li>Grandes superficies y ferias.<\/li><li>Aeropuertos, estaciones de tren y de autob\u00fas.<\/li><\/ol><h2>Ventajas de los escaparates interactivos<\/h2><p>A continuaci\u00f3n te mostramos las\u00a0<strong>principales ventajas<\/strong>\u00a0de tener un escaparate interactivo en tu negocio, entre las que se encuentran por ejemplo:<\/p><ol><li>\u00a0Permite<strong>\u00a0conocer las ofertas y servicios\u00a0<\/strong>de tu negocio en tiempo real; de esta forma, los clientes pueden tomar r\u00e1pidamente la decisi\u00f3n de compra.<\/li><li><strong>Facilita la decisi\u00f3n<\/strong>\u00a0de qu\u00e9 contenidos mostrar en cada momento; adem\u00e1s, los puedes planificar y programar por d\u00edas, semanas o franjas horarias.<\/li><li>El\u00a0<strong>cliente potencial puede buscar<\/strong>\u00a0lo que quiere, lo que deriva en un 70% m\u00e1s de ventas.<\/li><li><strong>Atrae al cliente potencial<\/strong>; adem\u00e1s, consigue que el cliente est\u00e9 durante m\u00e1s tiempo en el establecimiento.<\/li><li><strong>Mejora la experiencia<\/strong>\u00a0del usuario durante el tiempo que est\u00e1 en tu negocio; de esta forma, puede aprovechar los tiempos de espera para ver otras opciones de tu empresa y comprar otros productos.<\/li><li>Ofrece una\u00a0<strong>imagen de innovaci\u00f3n<\/strong>, transparencia y adaptaci\u00f3n a los nuevos tiempos; de este manera, consigues reforzar la imagen de tu marca.<\/li><li><strong>Disminuye los gastos<\/strong>, ya que puedes olvidarte del coste de imprimir y distribuir la publicidad en papel; adem\u00e1s, si hay alguna errata o cambio de \u00faltima hora esto no supondr\u00e1 un elevado coste.<\/li><li><strong>Carteler\u00eda 24 horas<\/strong>, de modo que tu negocio continuar\u00e1 trabajando y captando potenciales clientes incluso cuando la empresa est\u00e9 cerrada.<\/li><\/ol><h2>En EasyScreen somos expertos en pantallas escaparate interactivo<\/h2><p>Por tanto, si buscas instalar una\u00a0<strong>escaparate digital<\/strong>\u00a0o una pantalla en el escaparate de tu negocio y destacar de la competencia puedes informarte sobre nuestras\u00a0<a href=\"https:\/\/www.easyscreen.tv\/mx\/blog\/pantallas-led-interior\/\" target=\"_blank\" rel=\"noopener noreferrer\">pantallas led para interior<\/a>, y el software de digital signage que ofrecemos. Tendr\u00e1s la oportunidad de hacer una\u00a0<a href=\"https:\/\/www.easyscreen.tv\/mx\/demo-formulario\/\" target=\"_blank\" rel=\"noopener noreferrer\">prueba gratis<\/a>\u00a0de nuestro sistema de carteler\u00eda digital.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Ventajas de tener un escaparate interactivo Captar la atenci\u00f3n de los potenciales clientes es uno de los principales objetivos de cualquier negocio; instalar un\u00a0escaparate interactivo\u00a0es uno de los\u00a0recursos m\u00e1s recomendados\u00a0para conseguirlo. En EasyScreen somos expertos en\u00a0carteler\u00eda digital\u00a0y por ello conocemos bien las ventajas de contar con esta tecnolog\u00eda en los negocios. \u00a0 \u00bfQu\u00e9 es un [&hellip;]<\/p>\n","protected":false},"author":28,"featured_media":59703,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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